- By Buckinghamshire Business First
- 21 July, 2026
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Talking Heads is the podcast from Buckinghamshire Business First that explores the business world in the ‘Entrepreneurial Heart of Britain’ through conversations with local and national business leaders and personalities.
Episode 32: The Power of Place: Katherine Croom on Regeneration, Community and Thriving Town Centres.
About this episode
In this episode of the Talking Heads Podcast, Helen Shellabear, Managing Director of Shellwin Real Estate and Non-Executive Director of Buckinghamshire Business First, sits down with Katherine Croom, Managing Director of Sorbon Estates, to explore the role of placemaking in creating thriving towns, business communities and destinations.
Drawing on more than two decades of experience in commercial property, Katherine shares her perspective on what transforms a space into a place, why identity and community matter, and how long-term investment can help towns evolve and prosper. The conversation explores the challenges of regeneration, the importance of collaboration between the public and private sectors, and the role property owners can play in shaping vibrant local economies.
Helen and Katherine also discuss the changing expectations of businesses and employees, from workplace wellbeing and flexible office space to the growing importance of community, culture and connection in the modern working environment. Along the way, they reflect on the futures of towns such as High Wycombe and Aylesbury, the importance of civic pride, and why trust remains central to successful partnerships.
Tune in for an insightful discussion on placemaking, regeneration and how businesses, property owners and local authorities can work together to create places where people want to live, work and spend time.
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